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Lightspeed Adds Web-Based Trading Platform to its Product Suite

Online Platform Targets Broader Segment of Semi-Active Individual Traders

NEW YORK, February 2, 2010 – Lightspeed Financial, Inc, a leading provider of direct market access trading technology, risk management solutions, and brokerage services for professional retail active traders and institutional investors, today announced the launch of Lightspeed Web Trader, a state-of-the-art web-based trading platform designed to provide individuals who trade actively or semi-actively with immediate access to trading venues across a host of asset classes wherever there is an Internet connection.

Using web-based technology developed by Penson Worldwide, Inc (NASDAQ: PNSN), a leading independent execution, clearing, settlement and technology firm, Lightspeed clients using Lightspeed Web Trader will enjoy a streamlined, intuitive, and easy-to-use platform for executing trades via the Internet.

“Our goal is to deliver the most advanced, comprehensive trading solution available to meet the demands of our active and semi-active trading clients – and the Lightspeed Web Trader platform complements our suite of services perfectly,” said Stephen Ehrlich, Chief Executive Officer, Lightspeed Financial, Inc. “What’s great about Lightspeed Web Trader is that it is built for the sophisticated online trader and is not some watered down application that traders encounter all too often with online brokers. In fact, Lightspeed Web Trader clients will also enjoy access to the same comprehensive brokerage services, expert customer service, and robust educational content that our software-based and algorithmic trading clients utilize.”

Lightspeed Web Trader also features:

  • Multi-legged option order entry
  • One click from quote to trade functionality
  • Advanced order types including Trailing Stops
  • Real-time buying power display
  • Optimized margin tool
  • Integrated news and charts
  • Access to educational resources via Lightspeed Education and Lightspeed Spotlight

New and existing Lightspeed clients can access a virtual tour of Lightspeed Web Trader at www.lightspeed.com.

About Lightspeed Financial, Inc.

Headquartered in New York City, Lightspeed Financial operates through three wholly-owned subsidiaries:

Lightspeed Trading, LLC operates as a fully disclosed introducing broker-dealer and FINRA and NFA member. The Company offers securities and direct access brokerage, trading and advanced order routing services to their clients utilizing Lightspeed’s software products.

Lightspeed Technologies, LLC serves as the Company’s technology development subsidiary. Lightspeed develops and operates Lightspeed Trader, Lightspeed’s Direct Market Access trading software application; Lightspeed Gateway, Lightspeed algorithmic trading offering; Lightspeed Risk, a real-time risk management application; and Lightspeed Admin, Middle Office Technology suite. Utilizing a number of proprietary technologies, Lightspeed offers these products and more to broker-dealers, institutional entities and professional traders.

Lightspeed Education, LLC delivers educational products to the Lightspeed Trading, LLC customer community. These products include third party educational tools, webinars and the Lightspeed Spotlight social community. www.lightspeed.com

Lightspeed Financial, Lightspeed Technologies, Lightspeed Trading, Lightspeed Education and the Lightspeed logo are trademarks or registered trademarks of Lightspeed Financial, Inc.

© 2009 Lightspeed Financial, Inc. All rights reserved.

Press Contact:
Sara Sefcovic
Sloane & Company
(212) 446-1886
ssefcovic@sloanepr.com

 
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System response and account access times may vary due to a variety of factors, including trading volumes, market conditions, system performance, and other factors. Securities executed through an affiliated broker dealer, Lightspeed Trading, LLC. (Member FINRA, SIPC)
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